The social media giant Meta has expanded its Meta Verified feature to WhatsApp Business accounts in the market of India and other countries across the globe. The new feature is already available on Facebook and Instagram and the same will enable users to get the identification mark.
Meta Verified is actually a procedure that manually checks the details on an account and once the account complete the criteria of the company than the company will be offering a verified badge (blue tick) to the account. It is worth mentioning that the account holder need to make a monthly subscription fee to keep the verification badge.
WhatsApp was previously offered the same thing through an API-based process and was limited to a small set of business partners. The new implementation will enable all business account holders on WhatsApp to get the verification badge easily to establish a genuine identity on the board.
The company has also announced that WhatsApp Business accounts will be getting an option where customers can directly contact the business through voice calls. This particular feature is basically to provide after-sales support and service to customers. It is also said that more business oriented features will be introduced on the board.
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