X has officially launched the latest X Shop in multiple markets and the company is bringing it to both X and xAI branded merchandise under the X Collection and xAI Collection. The company will be offering both apparel and headwear via the website.
The service is currently available in multiple markets including the US, UK, Sweden, Spain, Slovenia, Slovakia, Romania, Portugal, Poland, Netherlands, Malta, Luxembourg, Lithuania, Latvia, Japan, Italy, Ireland, Hungary, Greece, Germany, France, Finland, Estonia, Denmark, Czechia, Cyprus, Croatia, Canada, Bulgaria, Belgium, and Austria.
Under the X Collection, The Core Trucker Hat is priced at USD 35, Core Dad Hat is priced at USD 35, Core Tee is priced at USD 35, Core Hoodie is priced at USD 80, The Retro Tee is priced at USD 40, and The Retro Crewneck is priced at USD 75.
The Understand The Universe Tee (priced at USD 35), The Grok Logo Tee (priced at USD 35), xAI Logo Tee (priced at USD 35), The xAI Hoodie (pre-sale, priced at USD 80), The Grok Hoodie (pre-sale, priced at USD 80), xAI Trucker Hat (priced at USD 35), xAI Dad Hat (priced at USD 35), Grok Trucker Hat (priced at USD 35), and the Grok Dad Hat (priced at USD 35) are available for purchase under the xAI Collection.
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