Instagram is the hub of sharing beautiful moments, I don’t think the social networking app needs a big introduction. On the Instagram network, there is many big brands have their account to get more followers as well as to get more business. The companies post images of their products with the links to their website, and if other users or followers got attracted they will click on the link.
But soon this approach gonna history, as Instagram is all set to bring shopping ability within the app. The companies will be able to add a tag in the product images, if you tap on the tag it will open a product page within the Instagram app. On that page it will show all the information related to the product, once you tap on the ‘Shop Now’ link you will be direct to shopping page of the company’s own website. For example: If you liked an image of a product which is uploaded by e-commerce website, just tap on the tag and tap the Shop Now and you will be head to the website’s ‘checkout page’.
At the start of the service, Instagram will launch this feature in USA, and with the partnership of 20 brands including Kate Spade, JackThreads and Warby Parker to test the shopping feature.
This is really a great step by Instagram, and in this way customers will get better experience as well as retailers will get a push in their selling.
So, what’s thoughts about the shopping feature??? Share your thoughts on our social media networks.
Also check out our article on Instagram now allows you to draft your posts. And many other interesting news and tips & tricks on our website.
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