To get more customers for your business online, it is essential to have a website. However, having a site is not all you need to promote your business. You need to design your website to drive more traffic. Impressive website design can attract more customers for the long run and creates a first impression in the minds of readers. Here in this article, we are discussing the top 7 tips that you need to consider while designing your website. In case you want to hire a good web designing company, web designing in Canada can meet all your designing requirements.
The 7 tips to design a website that drives vast traffic are given below. Even the small business can implement these factors and notice a massive difference in the growth of your business.
Select some simple design
The first factor you should keep in mind while building your website is to keep the design simple and elegant. The foremost reason for which your visitors stick to your website for a long time is the intuitive user interface of the site. If your users easily get what they are looking for, then they will spend more time on the site. The description of the products should be presented and organized well. So make sure that all the information along with the required images is adequately listed, as it will reduce the bounce rate of your website.
Create a responsive website
A responsive website refers to the one that is compatible with all devices. As you know, nowadays, people prefer to search for their smartphone so your website should be mobile-friendly. If you do not make your website responsive, then you will not be able to get potential visitors, and it will degrade your ranking in the search engines as well.
Choose the font wisely
Generally, people use a variety of fonts on their website, which makes it look chaotic. The visitors will not be able to understand what you are selling, and they will be likely to leave your website very soon. So choosing a font or two will look good, and it will also make your website easy to understand. You can also create a catchy headline with a beautiful font to reveal what your business is all about.
Include crucial images
It is rightly said that a picture speaks a thousand times more than the words. The images you are using on your website should be self-explanatory, and it should complement the text you post. The quality of the image should be high and following your products and services. The images should be related to your target audience and able to communicate with the readers.
Compress files to increase the speed
The speed of a website plays a crucial role in attracting more visitors to your website. A site that usually takes more time to load is likely to ignore by the customers. So make sure that your website loading speed is high, and your customers would stay on it.
Content is the king
For online businesses, content is considered to be supreme. A website should contain high quality informative yet unique content that could grab the attention of the users and make them read your text. The content of your website should be written in a clear and understanding manner to boost your site traffic.
Improve the readability score of your website
To improve the readability of your website, remember the following points:
- Always use a dark color for the text to make it easy to read and understand.
- Ensure enough space between the lines.
- Keep the content updated and to the point for readers.
So these are the 7 first tips that are necessary to follow while designing an SEO based website. In addition to these factors, think from the user’s point of view and add value to your site. Make sure your customers can quickly get services from your website by availing maximum websites from it. So the next time you plan to design your website, consider these 7 points to make it different and impressive than your competitors. If you are facing issues in executing it, then web designing companies do the needful for your website.