Nothing, a London-based tech company and a relatively young brand in the industry, today introduced its new smartphone, the Nothing Phone 3. The device comes with numerous improvements and upgrades compared to the previous generation. The company has introduced the new Glyph Matrix, which is really cool. Nothing has also upgraded the camera setup, featuring a triple rear camera system for the first time in its portfolio. The device boasts three 50-megapixel camera sensors on the back, and a 50-megapixel front camera. It is powered by the Snapdragon 8s Gen 4 mobile processor, and the company is also promising extensive software support. While I haven’t used the phone, it looks solid on paper. However, I’m personally disappointed with the company’s pricing strategy, which is a significant drawback.
Specifications Nothing Phone 3
| Specification | Details |
| Display | 6.67″ 1.5K LTPO AMOLED, 120Hz refresh rate, HDR10+, a peak brightness of 4,500 nits, Gorilla Glass 7i |
| Back Interface | Glyph Matrix with 489 LEDs, Glyph Button |
| Processor | Qualcomm Snapdragon 8s Gen 4 |
| RAM & Storage | Up to 16GB of RAM and 512 GB of internal storage |
| Battery | 5,500mAh with 65W fast charging, 15W wireless charging, and 5W reverse wireless charging |
| Cameras | Rear: 50MP main camera (24mm, f/1.7, OIS) 50MP ultra-wide (15mm, f/2.2) 50MP telephoto (70mm, f/2.7, OIS)Front: 50MP |
| Operating System | Nothing OS 3.5 (based on Android 15 with 5 major OS updates and 7 years of security patches |
| Durability | IP68 water/dust resistance, Metal Frame, Gorilla Glass Victus back |
Opinion on pricing of Nothing Phone 3
The 12GB RAM / 256GB storage variant has a price tag of ₹79,999 while the 16GB RAM / 512GB storage option comes with a price tag of ₹89,999.
Having seen the device’s pricing, I’m struggling to understand its price-to-specifications ratio. The Nothing Phone 3 apparently lacks dedicated cooling technology and an ultrasonic fingerprint scanner. Crucially, it doesn’t even come with the latest and greatest Snapdragon 8 Elite processor, yet its price point is surprisingly high.
I’m genuinely disappointed with the pricing and the strategy of the company’s top executive, Carl Pei. The pricing would be far more palatable if the device were around ₹40,000, but Nothing is asking almost double that. Carl Pei’s statement that “Not for everyone, perfect for someone” feels like a weak justification; when pricing a product, it needs to be sensible for its target market.
Given the device is manufactured in India, this pricing becomes even more perplexing. When consumers spend their hard-earned money, they deserve to get value, and here, it seems completely out of sight. I’m genuinely uncertain about Nothing’s future in India, but I wish the company good luck. I’d love to hear your thoughts on the device’s pricing in the comments section below.
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