Microsoft Corporation on Monday announced a new service that allows the customers to access its cloud service on their own servers. This is considered to be a part of company’s effort to effectively compete with their arch rivals Amazon and Google.
“One of the key differentiations we have with Azure versus our two biggest competitors in the cloud platform space is our ability to support true hybrid solutions,” Judson Althoff, Microsoft’s executive vice president of worldwide commercial business, told Reuters.
The aim of the company is to help the customers who don’t want to move their personal data into a massive collective database called Cloud. Azure might be extremely helpful and handy in situations where the cloud is not accessible or where it’s not considered to be safe.
“We’ve seen a lot of pent-up demand from end-user customers as well as third-party providers who are anxious to deploy this solution,” said Gartner analyst Ed Anderson. “I anticipate that this offering will provide a significant boost to Microsoft’s overall cloud business” he added. Dell EMC, Lenovo Group Ltd and Hewlett Packard Enterprise Co will provide servers and required equipments while the first system is expected to be shipped in September.
Alongside Azure, the company has also announced Microsoft 365, a service that allows customers to purchase the Office 365 productivity suite, Windows 10 and other services in a one single bundle.
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Via: ET Telecom





