The London based tech company Nothing is expected to bring a new phone in the markets of India dubbed the new Nothing Phone 3a Lite, but today the brand is not making headlines for its new devices. However, the company is making headlines for its new sponsorship. So let’s get into the article to check out the matter.
Nothing becomes the principle sponsor of RCB
Royal Challengers Bengaluru (RCB) the champions of the IPL 2025 tournament and they won that title after an 18-year drought, now the IPL franchise has announced the new sponsor and the name of the sponsor will be visible on the front side of the jersey.
https://x.com/RcbianOfficial/status/1989141701441777760
Nothing is officially announced as the new principal jersey sponsor of RCB for IPL 2026, replacing Qatar Airways after a three-year ₹75 crore deal. The new sponsorship, reportedly valued higher than the previous one. It is worth mentioning that the information is not updated on the website of RCB.
The latest sponsorship suggests that the company might be introducing some limited edition products in India that will be based on the theme and style of RCB.
So congratulations Nothing for becoming the principle Jersey sponsor of RCB and let’s wait for the upcoming products of the brand in the country as well.
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