Paytm has launched a new Paytm Mini App Store dedicated to Indian developers. The App Store will reside inside the digital payments app. This move came soon after the Indian tech space was debating about a need for a national app store for Indian developers who could gain exposure from a less crowded space.
This approach is different from a dedicated app store as the payments app is just hosting links to Progressive Web Apps (PWAs). Thus these apps do not require the user to install any application. It would run within a web browser with the help of the internet. At the moment, it does not have an extensive list of apps but the company plans to add 300 apps to the list in the coming days.
Some of the popular apps which are already present in the app store include Decathlon, Domino’s Pizza, FreshMenu, Netmeds, NoBroker, Ola, and more. It has been in beta for some time now and has seen over 12 million visits in September alone. To access the Mini App Store, open your Paytm app. On the home page, click on Show More > Mini App Store from the pop-up menu.