Key Points:
- Samsung joins its hand with Benow.
- It will bring offline retailers online.
- The new setup allows users to purchase a Samsung device without leaving home.
After the Chinese smartphone player Vivo, now that South Korean electronics giant Samsung coming with a new initiative in the market of India to help the offline retailers. As the company brings a new program which will help the offline retailers to enter into the online market.
Samsung has joined its hand with Benow which is popular for its online to offline strategy and the new partnership will help the offline retail stores of the country to make its business online.
With the new initiative, users can able to purchase a Samsung Galaxy smartphone without leaving his or her home. As the user can able to select a device and make the payment online, once the procedure is done, the offline retailer which is located nearby the user’s home will deliver the device directly at his or her doorstep.
Well, the initiative will definitely help the offline retailers to make a comeback in the industry and also to grow their business as everyone is severely affected due to the lockdown, and let’s hope that the new ideas and initiatives will help everyone to come back into their life just like before.
So, what are your thoughts on the new initiative? Do let us know in the comments section below and stay tuned with us for more interesting news at your fingertips.
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