Even if you don’t work in IT or business, it is not possible that you aren’t confronted by data daily. It is everywhere. You don’t even have to try to generate data. Just using Facebook, sending a tweet, doing a Google search, or downloading an app is enough.
Data is a gold mine of information that can help businesses get a competitive edge. But for that, companies have to master collecting and analyzing data. In the past couple of years, this practice has become mainstream. Companies are using data for boosting their sales, operating more efficiently, introducing new services and products, and expanding their reach.
What companies need now are skilled business analysts who can make data-driven business decisions. Apart from being naturally curious, business analysts must be trained in data analysis. They will be driving decisions that identify future opportunities or improve internal operations leading to the growth of the company. Thanks to Big Data, business analytics careers have significantly boosted and more and more people are seeking a business analytics certification.
In this article, we will discuss what jobs you can get after business analytics certification:
- Data Scientist (Emphasis on Computer Science)
There are some people who enter the field of Data Science because they want to be involved with the technical aspect of the job. These are the data scientists who work with databases, coding, parallel processing, high-performance computing, and machine learning. They use tools for processing and organizing data. Lastly, machine learning is used for creating predictions in relation to the growth of the business.
Apart from this, data scientists will also use a number of tools to visualize the data. They have to present hard data and analysis in the form of tables and charts so that everyone can understand it. This is very important in the business world as the upper-level management that is involved with the decision making might be from a non-technical field. A skilled data scientist continually strikes to keep up with new, emerging tools that can make their job easier and better like Julia and Scala, to name a few.
A Business Analytics certification is pursued by people who are interested in the technical part of the field and have a background in mathematics, engineering, or accounting. They enjoy the whole process of combining data and uncovering patterns using statistical tools.
- Data Scientist (Emphasis on Analysis)
Not all data scientists have the same job. Some people who are interested in the field want to work in analysis and modeling. Compared with the Data Scientist with an emphasis on Computer Science, this path is more focused on math and statistics. They need a strong foundation of statistics and coding skills to create complicated simulations and models in a big data environment.
- Quantitative Analyst/Modeler
Also known as Quants, Quantitative Analysts usually work in the financial industry and help in managing risks by using data modeling. Data models are often used for supporting investment decisions that lead to more consistent and reliable results. People who choose this career path are usually from science, mathematics, engineering, or computer science backgrounds. For this role, companies are looking for people who have an aptitude for scientific thinking. This skill of working with mathematical modules is considered more valuable as it provides more concrete results and doesn’t involve the risks that come with human reasoning.
- Data Business Analyst
While the main aim of a data scientist is to generate actionable information from data, a business analyst uses that information for generating insights regarding the business. This career path is suitable for people who want a blend of data analysis and business-related tasks. The ability to see the bigger picture and inquisitiveness is a required quality among people in this field. A Business analyst must have knowledge about the technical components of manipulating and managing data. However, they must also know how to use data to solve the problems of the company.
As a Data Business Analyst, you will be responsible for discerning relationships between variables and identify patterns in the data. Companies need people who can make such observations, get an understanding of business conditions, and point to actions that can benefit the company in the future. You will be working with senior managers and VPs to help them with decisions in the forms of optimizations and predictions. Their discoveries will be impacting every area of the company, from marketing to product development, internal operations, and customer service.
- Business Analyst manager
If you have leadership skills and are interested in becoming a consultant or manager in the field of business analytics, this job is for you. You must have a complete understanding of the technical methods and tools that form the foundation of data analytics. However, you won’t be dealing with these regularly. You will be focusing on directing your business efforts toward gathering and processing data, generating insights with the data team, and working with the leaders for implementing the data-driven changes. For this role, you need to have business skills like leadership, communication, and strategic thinking. As a manager, you will be playing an important role in taking the company forward by exposing new opportunities, addressing challenges, and driving the change for the future.
The popularity of the Business Analytics field is attracting new professionals every day. It is an important and exciting work that allows people to take on a wide range of tasks and job duties. If you enroll in a Business Analytics course, you will be learning new skills. With your knowledge and expertise in the field, you will find the perfect job for you in your chosen field including information, finance, marketing, and management.