The reason Google Assistant being a universal thing and found on other third party speakers apart from Google’s Home and Android smartphones are the Google Assistant SDK feature. This allows companies to integrate their smart home devices with Google Assistant. And now Google gives a much-needed update to the Google Assistant SDK by enabling the support for different languages.
The SDK now supports English in Australia, Canada, the UK, and the US, French in Canada and France, German, and Japanese. This makes much sense as Google Assistant is expanding it’s service across countries besides the United States.
The other two features support for text-based queries and responses, as well as Device Actions. New functionality introduced today, Device Actions allow for hardware-specific control of smart home actions. For example, third-party devices with Google Assistant support will be able to control your lights or change the temperature setting.
In a nutshell, this clearly defines Google’s move of taking up Amazon’s Alexa which already has a wider reach than its Counterpart. By comparison, Alexa has already shown up on third-party speakers and retains its smart home controls on those speakers. Alexa is also available in many more countries around the world — Amazon recently introduced its Alexa-backed Echo speakers to 80 new countries.
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Source: Google Developer