Netflix is planning to expand its market by entering the video gaming. Streaming Platform Appoints Former Electronic Arts and Facebook Executive Mike Verdu as Vice President of Game Development. Netflix currently only offers movies and TV shows on its platform and has been hinting at expanding into the video gaming market for some time. Currently, Netflix only offers movies and TV shows on its platform but has been hinting at expanding into the video gaming market for some time, aiming to make the platform more child-friendly, Netflix announces Kid’s Recap Email and Kid’s Top 10 Line are two new services.
Bloomberg reports that this platform is set to enter the video gaming market next year and expand its horizons. The games may appear as a new programming category – similar to its documentary and stand-up specials and no additional charges will be levied at the outset. Verdu is reported to be reporting directly to Greg Peters, Netflix’s chief operating officer. It is said to be the way to grow more in saturated markets like the US.
E3 is the first announcement of the free-to-play Stranger Things mobile game announced in 2019, hinting at their entry into the gaming world. In May, Netflix announced that it was looking for an executive to help increase its investment in the video game market. The streaming platform has previously been tested with interactive movies and TV shows such as Black Mirror: Bondersnatch and Carmen San Diego.
The streaming platform announced two new services to make the platform more child-friendly. The first one is called the Kids Recap Email, feature of the Kids Recap Email is that Parents will be given tips on improving their children viewing experience on the basis of their child interested program on Netflix and setting parental controls on profiles, the service will be launched on July 16 for users with active child profile on their account.
The another service is Kids Top 10, it Will show the most popular child content, that including shows and movies which are updated daily with maturity ratings. Such titles will have a red ‘Top 10’ badge, This list can be found on the ‘Kids’ profile homepage or in the ‘New and Popular’ section of the menu bar. This Kids Top 10 line is already avail live to users in 93 countries.
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